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In an era where the wellbeing of our planet is a collective responsibility, it’s essential for companies to champion sustainability, and a great way to do this is through their IT. If you’re thinking about how to make your business more green, this piece will help you take some steps in the right direction. Using technology, it’s possible to measure, improve, and scale your eco-friendly practices with your business.
Let’s get into it!
Green Tech Solutions: Using More Sustainable Technology
Green technology solutions are technologies that use energy and resources more sustainably. If you can get more from less while using tech, your business will be able to operate more sustainably. One of the key solutions helping businesses use energy more sustainably is cloud computing, which offers big improvements to the energy efficiency of computing hardware.
Adopting Eco-Friendly IT Practices
By embracing green practices in your business as an operational philosophy, you’ll be able to systematically drive a range of small but meaningful improvements to your business’s carbon footprint. For example, by making small changes like switching to more digital record-keeping, procuring energy-efficient hardware, or recycling old IT products where possible, your business can reduce its carbon footprint while continuing to grow.
Win-Wins: Improving Efficiency and Working Sustainably
Sustainable technology is not just about environmental preservation; it aligns with a leaner and more efficient way of doing business. Utilising software to monitor and optimise energy consumption can reveal unexpected cost-saving measures. Such tools provide detailed insights into energy use patterns, enabling more balanced consumption and contributing to both fiscal and environmental sustainability across your IT environment.
Discover how to Get Your Business Green With Technology
Want to drive a greener and more sustainable business, but not sure how? We can help! Book a no-consultation insights session with us today and we’ll be glad to help you find actionable ways to make your business greener and more efficient.
Embracing Remote Work as a Sustainable Strategy
The shift towards remote work has stuck beyond its emergence as a necessity during the pandemic and is now a pivotal component of sustainability strategies. By reducing commuting times and opening up other operationally and environmentally friendly changes such as embracing cloud computing, offering remote work can also bolster your efforts to be a greener business, while offering additional flexibility and convenience for your team.
The Path Forward: Your Green IT Journey
Every small difference adds up to the difference when it comes to working and living sustainably on our planet. From adopting greener technologies to pursuing sustainable IT practices across your business, each step will make a difference. Stay tuned for our next blog which offers 8 specific ways you can improve your carbon footprint using IT.
Passionate IT Providers Helping London’s SMEs to Thrive Sustainably and Securely
We’re on a mission to help London’s businesses to thrive with better IT that empowers them to do their best work, delight their customers, and remain sustainable and secure.
Always offered with a core ethos of putting people and proactive service first, we connect technology with your goals and needs, helping you, your customers, and your team to thrive. Curious to see what 4TC can do for your business? Get in touch today and we’ll be glad to help you!
As our businesses move further and further into the online realm, delivering a smooth, digitised customer experience (CX) has never been more vital. Modern customers have come to expect convenient, meaningful, and consistent interactions with the businesses they engage with, and they increasingly expect these interactions to be supported by intelligent digital solutions.
By integrating technology tactically into your customer journey, you can ensure that customers come away satisfied, bolstering your business’s reputation, and fostering higher customer retention rates. You’ll also help to maximise conversions, by removing the obstacles and frustrations that might otherwise see prospects taking their business elsewhere.
In our previous blog, we looked at the benefits of a digitised customer experience (CX) from the customer’s perspective, and discussed the role of technology in facilitating the best possible customer journeys. Now, let’s consider the operational benefits that a digitised CX can provide for your business, before looking at 7 essential technologies you should consider for your customer experience framework.
Here are some operational and business benefits that you can gain by digitising your customer experience:
Operational Efficiency
Drive improvements in operational efficiency by introducing automation to customer support, onboarding, and marketing processes. By automating menial processes you’ll give staff more time to focus on strategically valuable activities, and deliver better outcomes for customers by minimising processing errors.
Scalable Resources
Digital solutions can more easily scale to meet demand fluctuations than staffed customer service and support functions. Benefit from flexible solutions that adjust quickly to changing needs without the cost implications that come with staffing a helpline.
Valuable Data Insights
Digitisation supports the increased collection and analysis of customer data, much of which can provide valuable insights into behaviours, preferences, and trends. This information can be harnessed to drive operational improvements and provide a guide for more effective marketing and outreach efforts.
Consistent Interactions
Digital solutions can help to ensure that customers experience consistent and predictable service no matter which channel or touchpoint they’re using. By achieving greater consistency, you’ll foster better customer satisfaction scores and improve retention.
Gain a Competitive Advantage
A polished, streamlined customer experience underpinned by leading technologies will help you differentiate yourself from the competition, giving your business a distinct competitive edge in the crowded digital marketplace.
Increased Revenue
A high-quality, tech-infused customer experience can translate to increased revenue through increased conversions, greater company loyalty, and a greater number of referrals. Studies show that investments in the customer experience can significantly improve customer lifetime value.
While there are countless ways to digitise the customer experience, a number of technologies stand out when it comes to delivering value, both for businesses and their customers. Here are seven essential technologies you should consider to revolutionise your customer experience:
AI Chatbots
Web-based chatbots used to be frustrating to use and limited in their functionality. Now, thanks to artificial intelligence, chatbots can autonomously handle organic customer enquiries and provide recommendations and guidance based on preferences, prompts, and browsing histories. Moreover, chatbots operate 24/7 to provide the immediacy of service that’s come to be expected in our modern world.
The Cloud
Cloud solutions have arguably played a greater part in the customer experience revolution than any other technology domain. The cloud has become a customer experience mainstay by supporting and streamlining backend processes and enabling companies to quickly scale customer service resources in response to changing demands. Thanks to failover systems and redundancy, the cloud supports a resilient and secure customer experience. With platform-as-a-service (PaaS) offerings, businesses of all sizes are empowered to explore new technologies and develop bespoke CX solutions.
Data Analytics
Data has become one of the most valuable commodities in business, providing the insights necessary to increase sales, optimise processes, and make accurate financial predictions. A data-driven, digitised customer experience allows you to identify bottlenecks and issues within your customer journeys. Cloud-based analytics tools can be used to gather and analyse data across multiple touchpoints, allowing you to optimise processes, tackle pinch points, and track behavioural trends to drive better sales and marketing outcomes.
CRM Software
Customer relationship management systems act as a centralised repository for customer information and data on past interactions. CRMs make it easy to search for and retrieve customer data, facilitating seamless and professional interactions should a customer have to reach out for support. Modern CRM systems feature automated sales and marketing capabilities, enabling businesses to streamline and automate campaigns and yield maximum value from their sales pipelines by leveraging data insights.
Self-Service Portals
Self-service portals fulfil a critical function within a customer experience framework. They provide a convenient and accessible source of information and allow customers to perform account management functions or access support with no (or limited) intervention from customer service agents. Knowledge bases, chatbots, and account management web applications are just some of the ways businesses support self-service functionality in their customer experiences.
Marketing Automation Solutions
Marketing automation software can help businesses launch more effective marketing plans based on data aggregated across multiple digital touchpoints. Software can gather and track a range of customer data metrics, including purchase histories, preferences, browsing behaviours, and demographics. By analysing this data, businesses can better tailor, schedule, and coordinate marketing campaigns, ensuring outreach efforts achieve maximum return on investment.
Virtual/Augmented Reality (VR and AR)
VR and AR are set to make waves in terms of how customers interact with vendors and service providers. These emerging technologies enable businesses to provide a visually immersive virtual experience that conveys the benefits and qualities of a product or service, ensuring the customer can fully grasp what’s on offer before committing. VR and AR can be useful for removing doubt and uncertainty from the customer experience and help to drive sales through more valuable customer engagements.
With a backdrop of a competitive digital marketplace and evolving customer expectations, strategic use of digital technology in the customer experience context has never been more important. We hope this short blog series has served as a useful introduction to customer experience technologies, and inspired you to consider how digital solutions could enhance your business’s service and support functions.
Secure, reliable, and tailored IT is a pre-requisite for success in our digital age. Here at 4TC, our mission is to help businesses across London and the Southeast realise their untapped potential using technology. From IT management that minimises downtime, to custom solutions that address persistent operational challenges, we can help you harness technology to grow and deliver the best possible outcomes for your customers.
To find out more, get in touch with 4TC today. We’d love to hear from you, and help you overcome your IT challenges.
In recent years, digitisation has been a key driver of revenue growth for many companies. Digital solutions have enabled businesses to better manage their sales pipelines, achieve more conversions, and offer their services in new and innovative ways. Today, there is greater focus than ever before on improving the customer experience through digitisation.
So why is that?
Building and maintaining an online presence has evolved from a ‘nice to have’ 20 or so years ago, to an absolute necessity for any business intent on growing in our digital age. Customers can now compare service offerings at the click of a mouse, with buyers basing their initial judgement of the business on the quality of the customer experience delivered to them. In many cases, this digital journey is the main distinguishing factor between rival products, so it’s vital to invest in it, and aim for consistent quality across every digital touchpoint.
A common misconception about customer experience is that customers always want a complaint, query, or issue handled by a ‘real person.’ While this is true for some individuals, and can prove the best course of action in some scenarios, today’s customers want choice, including the ability to self-serve. A digitised customer experience should therefore complement, rather than replace, traditional communication channels such as email and phone. This ‘omni-channel’ approach that combines employee-supported with independent, self-serve options gives customers control and flexibility over how they interact with your business, which in turn can support better customer satisfaction outcomes.
Customer experience and customer service are associated concepts, but the two terms should not be used interchangeably.
Customer experience is used to define the engagements a customer has with your company between their initial contact and the close of a transaction. A good customer experience should aim to create an efficient, frictionless process that’s easy to navigate, and makes the prospective customer feel positive and supported.
Customer service steps in whenever a customer has an issue, query, or complaint, either during their customer journey or thereafter. Optimal customer satisfaction is achieved by investing strategically in both the customer experience and customer support functions. A digitised customer experience that functions well will support a seamless customer journey, and effective customer service channels will ensure there’s a friendly agent on hand to provide clarity and resolve minor issues.
In short, customer experience refers to an individual’s engagements with your brand on their journey to becoming a customer, while customer service refers to the support you provide if an issue or obstacle arises along the way.
In the crowded digital marketplace, a first-rate customer experience will set your business apart from the competition. The quality, ease, and refinement of the customer journey can influence a prospect’s subconscious judgement of the underlying product or service; deliver a clunky, outdated experience, and the customer could lose faith in your offering.
Furthermore, customer expectations have never been higher. Today’s customers don’t want convoluted processes or communication channels with restricted hours of operation. Increasingly, there’s an expectation that the customer journey should be a near effortless experience, with a company’s digital infrastructure doing the ‘heavy lifting’ to facilitate this.
The experience your customers have is second in importance only to the quality of the service or product being provided. Provide an excellent customer journey, and you’ll benefit from high customer loyalty, enhanced brand reputation, and a greater chance of referrals.
Digital solutions can support a better customer experience in a number of key ways:
Automation and Self-Service Options
Customers don’t always want agent-assisted service or support. For many, there is satisfaction to be found in self-service; for others, there’s a desire to avoid the dreaded ‘on hold music,’ as it is passed between departments on lengthy phone calls. Self-service solutions allow prospects to take ownership of their customer journey, and in some instances, this can expedite the customer experience overall. Online forms, document upload portals, FAQ pages, and even video tutorials, are a great way incorporate self-service elements into your customer experience.
Automation is another technology that can be leveraged to deliver a smoother experience. One example of this is the use of automated appointment scheduling systems. These allow customers or prospects to view availability in real-time and choose an appointment time that suits their schedule. Once a time is selected and booked in, the system can be programmed to issue confirmations and reminders to the customer, as well as provide options for cancellation and rescheduling to further enhance convenience. Automation that’s well integrated into the customer experience can deliver a wide range of benefits, including reduced human errors, greater convenience, faster processes, and a reduced burden on the company’s staff.
Slick Customer Support
Sometimes it’s necessary to provide customer support to help a prospect transition from one stage of their customer journey to the next.
Thanks to intelligent digital applications, technology can now play a pivotal role in customer support, helping customers get their questions answered and problems resolved with minimal hassle.
AI powered chatbots serve as a useful example of such technology in action. These powerful applications use natural language processing to interact with customers in real-time, and deliver relevant, insightful information about the product or service in question.
A Tailored Experience
Customers today increasingly expect an individualised, tailored customer experience, one where their needs and desires are assessed and catered for in every interaction. Personalised recommendations based on factors like browsing history and preferences are one of the ways technology can deliver an individualised customer journey. Recommendations can help users identify the product or service best suited to their needs, and reduce the time spent sifting through product or service menus.
By providing a tailored experience, you can save your customers time and deliver a journey that is centred around the individual, resulting in better satisfaction outcomes.
From initial contact to closing a sale, customers now expect a trouble-free, encumbered experience from beginning to end. A well-conceived, digitised customer experience can make all the difference when it comes to building brand loyalty, improving retention, and enhancing conversion rates. By investing in customer experience technologies today, you’ll give your business a solid foundation for growth, one that’s based on high satisfaction levels and a commitment to customer-centric service.
Up next, we look at 7 essential technologies for enhancing the customer experience.
Secure, reliable, and tailored IT is a pre-requisite for success in our digital age. Here at 4TC, our mission is to help businesses across London and the Southeast realise their untapped potential using technology. From IT management that minimises downtime, to custom solutions that address persistent operational challenges, we can help you harness technology to grow and deliver the best possible outcomes for your customers.
To find out more, get in touch with 4TC today. We’d love to hear from you, and help you overcome your IT challenges.
As part of the slow return to office-based work after the Covid-19 lockdowns, IT leaders have had to address hybrid work patterns. How does IT support people who may choose not to be in the office full-time, or who mainly work remotely?
The idea of having someone trek into the office to have a PC replaced or fixed is hopefully a thing of the past. While the IT department previously had a relatively good idea of the software and hardware required by users, hybrid and remote working means more emphasis is now on collaboration and conferencing tools.
One example of how this plays out for IT buyers is illustrated in a recent article on Computer Weekly’s sister title, MicroScope, by Neil MacDonald, UK and Ireland channel director at HP. MacDonald discusses a collaboration between HP and Poly to build a “hybrid by design” product portfolio, which aims to enhance the quality of peripherals for hybrid work setups.
“Our collaborative effort offers cutting-edge video-conferencing solutions, cameras, headsets, voice technology and software, all designed to empower customers in achieving equitable meetings between remote and in-person participants,” he says.
One example is Poly Voyager Free 60 earbuds, which are designed to ensure clear and uninterrupted communication by effectively minimising background noise.
While there is a new focus on collaboration tools, IT teams still need to provide users with access to the enterprise software they require to do their work. Remote and hybrid working means there is a need to ensure teams can communicate easily and connect to corporate IT systems no matter where individual team members are located.
All of these things need to be achieved while IT security chiefs tackle enterprise data leakage and ensuring employees do not import corporate data into unvetted applications or connect to the corporate network in an unsecure manner.
User education and security awareness programmes have an important role to play, as Olivia Rofe, cyber security expert at PA Consulting, explains: “We must ensure all employees are provided with relevant cyber security training on how to work securely from home or alternative out-of-office locations.”
In Rofe’s experience, regular training should be used in a way that allows continuous development of cyber security skills and should include phishing simulations. “The days of leaving security to the IT or cyber team are gone. It is important that individuals understand the role they play in an organisation’s wider security, both in their behaviour and how they do their job,” she says.
Such training needs to work alongside security policies and a strategy architected in a way that reduces the risk of user error leading to a security breach.
Lionel Garacotche, technical office leader for IT cyber security architecture at Airbus Protect, describes three main security scenarios IT teams need to manage. The first is “no trust”, whereby IT assets can be only used with a virtual private network (VPN) and no side communication is allowed. This, he says, needs to be controlled and hardened appropriately.
Second is “partial trust”, which offers a way to provide the user with side activity controlled by a cloud access security broker or endpoint detection and response (EDR).
The third scenario is what Garacotche describes as “whatever”, which provides for bring your own device (BYOD) or uncontrolled IT assets. Here, access is only available to “public” apps or through virtual desktop infrastructure (VDI) to provide access to internal applications.
The challenge for IT security leaders is that hybrid work does not operate in the same way as office-based work. Rowland Johnson, president of Crest, the international not-for-profit membership body representing the global cyber security industry, warns that IT leaders cannot rely on a security operations centre (SOC) to detect anomalies and threats that come from remote workers. SOCs, he says, work on datasets of what normal traffic and behaviour looks like. Any deviation from this can be quickly identified.
“With work patterns so different and flexible now, there is no clear ‘new normal’, making it increasingly challenging for SOCs to identify normal/abnormal behaviour,” he says.
Looking beyond the security implications of hybrid working, IT leaders also need to consider the IT equipment in the physical workspace required to support users and the hardware and software needed by employees who may spend only some of their working hours in an office environment.
Many businesses upgraded PCs during the pandemic and have yet to replace them, or are upgrading at a far slower rate. This has led to a decline in the purchasing of new desktop and mobile computing hardware. But remote and hybrid work patterns have resulted in manufacturers tweaking and tailoring products to cater for the greater use of online conferencing and collaboration tools that have quickly become key to employee productivity.
Upgrading older PC hardware is also being helped along by the need for more powerful processors to run artificial intelligence (AI)-powered business applications.
Global telecoms equipment provider Ericsson is one of HP’s major customers. The PC maker supports a hybrid workforce through a global arrangement covering over 90% of Ericsson’s devices, spanning some 130,000 users in 140 countries. Employees can choose from various laptop models tailored to their roles. Once selected, devices are prepared and shipped to their home or office. The user provides their email, completes multifactor authentication, and, according to Lee Elliot, HP’s Northwest Europe head of offer execution for workforce solutions, the device is ready in 10 minutes.
HP EliteBook models are equipped with 5G capabilities and military-grade encryption to support staff needing to work in any location. Applications are accessed via the cloud and an HP break/fix agreement is in place, so staff uptime is protected with devices simply exchanged for new replacements if required.
Kieren Jessop, research analyst at Canalys, believes artificial intelligence (AI) will drive up demand for more powerful PC hardware: “Roadmaps for integration of on-device AI capabilities have already been outlined, with several products showcased at the HP Imagine event [in October] and other suppliers set to follow suit. Canalys forecasts that adoption of AI-capable PCs will accelerate from 2025, with such devices accounting for around 60% of all PCs shipped in 2027.”
For instance, new Chromebook Plus devices are equipped with more powerful hardware that support features like AI-assisted background noise cancellation and video-enhancing technology for video and audio conferencing. Premium PC manufacturers have also been ramping up the AI capabilities of their devices to support hybrid working.
The latest research from analyst Quocirca shows that the changing purpose of the office will continue to focus on collaboration and connection. Quocirca’s Future of work study found that 37% of participants view in-person collaboration as the most important benefit of the office. An obvious conclusion is that IT buyers will need fewer office-based printers.
Quocirca analyst Louella Fernandes believes one of the challenges of creating a hybrid work environment is setting up printers so that anyone who comes into the office can use them with ease. Cloud printing offers a way to simplify printer setup.
In the past, office space would have been organised around large, multifunction devices, which provided central access to print, scan and copier functionality. While these still exist, some office spaces are now making greater use of workgroup or A4 printers that better suit hybrid work patterns.
While printers may be visible on the corporate network, it can often be difficult for users to figure out the location of their nearest printer. Fernandes says 60% of corporate data loss occurs because paper is left in printer output trays. In one instance, she says, someone took confidential printouts to a school as scrap paper for the children to scribble on.
While Quocirca found that only 11% of organisations currently operate a paperless environment, 75% are accelerating paper digitisation initiatives. Although return-to-office policies will help print volumes recover in some sectors, Quocirca believes there is an opportunity for print suppliers to develop products and services around delivering workplace technology that supports hybrid workers.
The pace of innovation means new products and services are constantly being developed. Some of these will inevitably gain traction among hybrid workers, especially if the new product provides superior functionality over corporate IT-approved software. AI targeting employee productivity is one such category of software.
The Quocirca research shows that 56% of organisations plan to make use of AI and machine learning. Whether they work in an office full-time or are hybrid workers, AI is likely to lead to the risk that data could be leaked from the organisation or employees may use data in a way that breaches data protection laws.
“It’s always hard to determine what the future will look like, but we know for a fact that remote working will remain. We have to focus on being sure that employees are aware and understand the increased threat level we’re facing,” says Garacotche.
Source: https://www.computerweekly.com/feature/How-hybrid-work-patterns-change-end-user-computing
Artificial intelligence will make it difficult to spot whether emails are genuine or sent by scammers and malicious actors, including messages that ask computer users to reset their passwords, the UK’s cybersecurity agency has warned.
The National Cyber Security Centre (NCSC) said people would struggle to identify phishing messages – where users are tricked into handing over passwords or personal details – due to the sophistication of AI tools.
Generative AI, the term for technology that can produce convincing text, voice and images from simple hand-typed prompts, has become widely available to the public through chatbots such as ChatGPT and free-to-use versions known as open source models.
The NCSC, part of the GCHQ spy agency, said in its latest assessment of AI’s impact on the cyber threats facing the UK that AI would “almost certainly” increase the volume of cyber-attacks and heighten their impact over the next two years.
It said generative AI and large language models – the technology that underpins chatbots – will complicate efforts to identify different types of attack such as spoof messages and social engineering, the term for manipulating people to hand over confidential material.
“To 2025, generative AI and large language models will make it difficult for everyone, regardless of their level of cybersecurity understanding, to assess whether an email or password reset request is genuine, or to identify phishing, spoofing or social engineering attempts.”
Ransomware attacks, which had hit institutions such as the British Library and Royal Mail over the past year, were also expected to increase, the NCSC said.
It warned that the sophistication of AI “lowers the barrier” for amateur cybercriminals and hackers to access systems and gather information on targets, enabling them to paralyse a victim’s computer systems, extract sensitive data and demand a cryptocurrency ransom.
The NCSC said generative AI tools already helped make approaches to potential victims more convincing by creating fake “lure documents” that did not contain the translation, spelling or grammatical errors that tended to give away phishing attacks – their contents having been crafted or corrected by chatbots.
However, it said generative AI – which emerged as a competent coding tool – would not enhance the effectiveness of ransomware code but would help sift through and identify targets.
According to the Information Commissioner’s Office, the UK’s data watchdog, 706 ransomware incidents were reported in the UK in 2022, compared with 694 in 2021.
The agency warned that state actors probably have enough malware – short for malicious software – to train a specially created AI model that would create new code capable of avoiding security measures. The NCSC said such a model would have to be trained on data extracted from its target.
“Highly capable state actors are almost certainly best placed among cyber threat actors to harness the potential of AI in advanced cyber operations,” the NCSC report says.
The NCSC added that AI would also work as a defensive tool, with the technology able to detect attacks and design more secure systems.
The report came as the UK government set out new guidelines encouraging businesses to better equip themselves to recover from ransomware attacks. The “Cyber Governance Code of Practice” aims to place information security on the same tier as financial and legal management, the NCSC said.
But cybersecurity experts have called for stronger action. Ciaran Martin, the former head of the NCSC, says that unless public and private bodies fundamentally change how they approach the threat of ransomware, “an incident of the severity of the British Library attack is likely in each of the next five years.” In a newsletter, Martin wrote that the UK needs to reassess its approach to ransomware, including by creating stronger rules around the payment of ransoms and giving up on “fantasies” of “striking back” against criminals based in hostile nations.
Source: https://www.theguardian.com/technology/2024/jan/24/ai-scam-emails-uk-cybersecurity-agency-phishing
Members of the UK’s first AI Opportunity Forum have been appointed today (Thursday 25th January) – with a clear mission to boost the adoption of AI in the private sector.
Overseen by the Technology Secretary and the Prime Minister’s Special Adviser on Business and Investment, pioneering AI companies will join forces with business leaders to bring their expertise to bear on encouraging adoption of AI across the private sector to boost productivity, fuel innovation, and deliver growth in all areas of the economy.
The Forum will particularly focus on the AI culture and skills of organisations in the UK, how they manage governance, awareness, and risks of the technology, and the availability of data which they can tap into – a crucial component in the use and development of AI.
Despite the importance of AI for businesses being almost universally recognised, only one-in-ten organisations are currently fully prepared to roll out the technology. The Forum will tackle this problem head-on sharing best practice and identifying measures which organisations can adopt to improve their AI readiness.
It builds on the Prime Minister’s AI Safety Summit held at Bletchley Park which set a path for building a global approach to ensuring safe and responsible AI, such as the UK’s trailblazing launch of a new AI Safety Institute.
The UK’s continued international collaboration efforts through the AI Safety Institute and fora such as the G7 Hiroshima AI Process, Global Partnership on AI (GPAI), the G20, and the UN will continue to advance this conversation, ensuring the entire global community can safely realise the benefits of AI adoption.
We stand on the cusp of a productivity revolution – one which has the potential to grow the economy in a way we’ve never seen before. So, it’s important we get it right.
This forum builds on the AI Safety Summit – putting the UK at the vanguard of AI innovation to help us safely embrace AI in a way that delivers for British people.
We want to see organisations across the UK tapping into the transformative power of AI to boost their productivity, unlock new opportunities, and drive growth.
The AI Opportunity Forum brings together our brightest minds from the worlds of AI and business to drive forward that effort.
AI develops at an incredible pace, and we’re acting in lockstep to ensure businesses and employees in every sector of our economy can take advantage of this generation-defining technology.
Members of the Forum who have been unveiled today represent a who’s who of both industry and AI expertise. Co-chaired by Secretary of State Michelle Donelan and the Prime Minister’s Business Adviser Franck Petitgas, the Forum will also feature Microsoft and Google, as well as representatives of Quantexa, KPMG, Arm, Barclays, Vodafone, Universal Music Group, and GSK.
The UK’s AI sector already contributes £3.7 billion to the UK economy and employs 50,000 people across the country with these figures set to grow. As we’ve seen over the past century, our economy and jobs market evolve with technology, with changes in technology creating new industries and new jobs.
Speed of AI adoption, backed by robust industry skilling programmes, will determine just how successfully the UK embraces this generational shift in how we live and work.
The AI Opportunity Forum will help accelerate the private sector transformation we need to compete and lead in the global economy.
We’re looking forward to working alongside the government to ensure that British businesses are well equipped to harness the benefits of AI.
Google’s UK Economic Impact Report highlighted the scale of this opportunity, with forecasts showing that AI-powered innovation could create over £400 billion in economic value for the UK economy by 2030.
Initiatives like the Government’s AI Opportunity Forum are key for unlocking the transformative potential of a technology which has the potential to boost productivity, fuel creativity and drive tech-led growth across a variety of sectors up and down the country.
We’re very optimistic about the opportunities for positive impact from AI, not just for GSK but for the UK’s short and long-term economic growth, innovation and skills development.
The UK has the potential and talent to exploit these transformative technologies, but faster adoption is key. This new forum brings together businesses large and small with AI developers to develop practical ideas and support and we look forward to contributing.
As an AI first technology company, Quantexa is thrilled to be involved in the AI Opportunity Forum, and proud to be part of this investment in UK-based innovation that positions the UK at the forefront of AI on the world stage.
We have been investing in AI since our inception, and it lies at the heart of Quantexa technology. But what we have seen over the last 12 months – is its adoption and impact accelerate. We see AI as the biggest technological breakthrough for generations and are ramping our investment in AI because we know this is going to transform how organisations make decisions.
Understandably, there are concerns around the associated risks of AI. But, with the safe and ethical adoption of AI technology, there are huge opportunities for UK businesses across industry sectors to accelerate productivity and growth.
At Sage, we’ve been using AI to bring practical time saving solutions to small and medium-sized businesses for some time. AI has the potential to improve the UK’s productivity and simplify everyday tasks like invoicing, managing late payments, and handling tax and cash flow issues.
To make AI more effective and trustworthy, there is a need for more collaboration between the government and the tech sector to nurture the digital economy and ensure SMBs are adopting digital tools to reap the benefits of AI. The AI Opportunity Forum is a step towards this goal, aiming to bring real AI solutions to real businesses.
The government is also stepping up its plans to accelerate the rollout of AI across the public sector. Earlier this month, the Central Digital and Data Office published a new framework which will implement principles for government departments on the responsible use of Generative AI. Written in collaboration with industry, the framework also looks to upskill civil servants through free generative AI courses to ensure public servants have a robust set of skills when working with AI.
The Forum will now gather for its first meeting in February, with further meetings taking place bi-monthly.
Source: https://www.gov.uk/government/news/business-and-tech-heavyweights-to-boost-productivity-through-ai
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